How to integrate Birdie + Mixpanel (Cohort Sync)

To set up a Mixpanel integration, there are a couple of things you will need:

• A Mixpanel account with Cohorts configured. You need at least one cohort, but you can configure more than one and Birdie will consolidate them for the user.

• An API Key from Birdie to setup the integration (Reach out and we'll provide you with one)

• A field that can be matched to your feedbacks within Birdie. It's important for your cohort exports to contain at least one field that also exists within the Birdie feedbacks so we can match them.

To start out, head to Mixpanel and select configurations, then go to integrations to see the integrations for your Mixpanel project:

Next, scroll down until you find the Custom Webhook Integration. Once you've found it, hit create:

This will bring up an export configuration screen. You'll need to replace the Organization ID and the API Key with the values Birdie provided to you. You should use the same URL, and you can use whatever name you prefer. You can also send more fields with the Cohort, and Birdie can use them if you need any custom matching logic to match your feedbacks to your cohorts. Hit continue to finalize the setup.

Once you've set up your integration, we still need to configure one or more cohorts to use it. To do that, you should now head over to your Cohorts page by clicking on Setting and then Cohorts:

Once you're on the Cohorts page, you can select the cohort you want to export and click the options for it. Scroll down to "Export to" and select the integration we just created:

This will open up a menu prompting you to select if the integration is a one time export or recurring. Please select recurring and continue. The last step is checking if the integration ran, but it can take a couple of minutes (normally 30 minutes).

Once this is done, you can check on the integrations for your existing cohort exports or set up new ones.